Don't be boring
"I don’t want to be boring."
This is one of the main things my clients tell me when they come to me.
They don't want their content to be boring.
They don’t want to waste people's time.
They don't want their audience to tune out.
And they’re right to be worried – no one wants to sit through a boring presentation.
But here’s the problem with spending your time worrying that your content is boring:
You rush through your presentation because you want to get it over with
You don’t prepare because you don't think it will help
You focus on your notes instead of the people in front of you